Tuesday, 23 October 2007
What is a innovation……………………………?
origin: it comes from Latin in and novare- to make something new, to change.
The definitions blow get a bit closer to it meaning
“Innovation is the successful exploitation of new ideas.”
(Innovation Unit, UK Department of Trade and industry,2004).
“Industrial innovation includes the technical, design,
manufacturing , management and commercial activities
involved in the marketing of a new (or improved)
product or the first commercial use of a new
(or improved) process or equipment.”
(chris freemaan, 1982, The Economics of Industrial Innovation,
2nd edn. Frances pinter, London)
What can Be Changed in Innovation? (The 4ps of innovation)
changes in the things (products/ services) which an organization offers;
changes in the ways in which things (products/ services) are created and delivered.
changed in the context in which the products/ services are introduced;
changes in the underlying mental models which frame what the organization does.
Posted by eunsuk at 17:44